For example, Redditor u/gogogothomas’s 2020 post (seen below) in /r/shittymobilegameads received over 5,900 upvotes in six months.The music video premiered on Zemfira’s official YouTube channel last night and already has more than 200 thousand views. The lack of relevance towards the game’s content became mocked in numerous memes. Seen below is an example of a misleading Homescapes puzzle ad. As a result, these advertisements were banned by the ASA in October of 2020. Homescapes puzzle-themed advertisements in 2020 gained a great deal of ridicule and frustration online since the match-three game does not incorporate these minigames except in some cases after the user has achieved hundreds of hours of gameplay, if at all. In 2019, variations of this ad (seen below) were some of the most commonly seen advertisements everywhere, in which nearly all of them read "Why is this game so hard?" This particular advertisement in which Austin appears naked in his bathroom also contributed to the growing Austin the Butler thirst movement. Homescapes ads became more irrelevant over the years. How do I delete it?! How do I delete it?! Please don't retweet it, I beg you!! /Zw4FJOWUSC One popular tweet is a video from 2019 (seen below) that received 282 retweets and 491 likes in roughly two years. Known as it tweets fan content about Austin as if the account belongs to the character himself. Titled "Cringey Homescapes Ad #14," it received over 45 million views by July 2021.Ī Twitter account dedicated to Austin the Butler was created in December 2016. The most viewed Homescapes ad was uploaded on September 2020 to YouTube by Aamir Obalaja. The ad (reupload seen below) begins with Austin falling through the floor of his parent's mansion.įollowing the release of the so-called creepy Homescapes ad, Twitter user tweeted the first viral reaction to the advertisement and expressed annoyance at the misleading nature of the match-three game’s ads (seen below). One ad was particularly common and referred to as "creepy" by viewers. The latter was released in September 2017, and immediately after release, Homescapes ads quickly overtook mobile applications everywhere.
As of July 2021, it has been downloaded approximately 468 million times, roughly five million more than Homescapes.
Gardenscapes was released on August 25th, 2016.
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